We do not need more information. We need help applying the information they already have.
A few weeks ago our freezer broke. The ice thingy (technical term) stopped making ice.
That’s a problem.
I like ice.
When we moved in I remembered seeing a bunch of instruction manuals the previous owner left for us in the basement.
I rifled through the pile.
Found the one for the freezer.
Thumbed to the index and looked for “ice maker”. Found it.
The instructions were what I can only describe as a cross between a rocket launch manual and an old school phone book written in impossibly small font.
It might as well of been written in Greek. I would probably understand more.
The problem wasn’t a lack of information. The problem was TOO MUCH information.
I spent 30 minutes reading that dumb manual.
I turned each diagram every which way trying to figure it out.
It was like reading a subway map in a language you don’t understand.
I know more about ice makers than anyone else on the planet.
But it didn’t fix my problem.
In the moment I would have paid good money for step-by-step instructions from someone who had done it before.
So I flipped open my laptop.
I did a quick search for “broken ice machine + bosch”.
Within seconds I found a shaky two-minute iPhone video of some dude in Virginia fixing his broken ice maker.
He had the same problem I did.
He plugged the one part back into the other (again, very technical language) and the ice maker started up again.
I followed suit. My ice maker whirred back to life.
God bless you, Virginia guy.
Selling with social media can feel much the same way.
You read a blog post.
Then download a free ebook.
Before long you’re up to your eyeballs with info and no clear path forward.
I’ve been there. Trust me.
That’s why I’m inviting you to a learning event I’m hosting later this week.
It’s called “How to Build Your Social Media Selling Machine” and I’ll show you how to start growing your business with social media sales.
This won’t be some lame instruction manual.
It’s coming straight from the battlefield.
I’ll unpack the same steps we use daily here at Think Digital. What we’ve used to grow 550% in the last 12 months.
Seating is FREE but limited (isn’t it always).
You should grab a seat if you’re interested.
You’ll have a chance to ask your “step-by-step” questions too. All for free.