“It’s okay to be in the service industry, but building a product is where the money’s at.” These wise words come from a trusted advisor who was encouraging me to think deeper about building income streams.

I can’t say that he’s wrong. In fact, if I were to calculate sales of the ebook I launched last month, I’d have a healthier bank account at this very moment. True, not everyone who downloaded the book for free would pay for the same thing. But many would and, at $9 or $10 a pop, that would be a good payday.

