BIG UPDATE #1 (11/01/11): Google is no longer allowing churches or religious non-profits to participate in this program. Read the following with that in mind. It seems nonprofits with a humanitarian angle that are still faith-based have better luck than those are more forward in their alignment. Multiple reports have confirmed this.
BIG UPDATE #2 (2/16/12): It seems that Google is once again allowing churches to take part in this program. From Google
- Please note that the following organizations are not eligible for Google for Nonprofits:
- Governmental entities and organizations;
- Hospitals and health care organizations;
- Schools, childcare centers, academic institutions, and universities (philanthropic arms of educational organizations are eligible). To learn more about Google’s programs for educational institutions, visit Google in Education.
Although, it does seem like they left in a “weasel” clause just in case:
Google reserves the right to grant or deny an organization’s application or participation at any time, for any reason, and to supplement or amend these eligibility guidelines at any time. Selections are made at Google’s sole discretion, and are not subject to external review.
Google Apps is the joint for anyone who’s serious about big, bad online collaboration. Sharing and editing docs in the cloud, free email and storage, groups and shared calendars—this is a legit operation.
Google has taken a step forward in helping the non-profit world (here’s looking at your, churches and ministries!) by extending their Google Apps suite for free to non-profits. Here’s what you get:
- A marketplace of Certified Google Partners (in Adwords, Apps, Analytics, Website Optimizer, Geo and more) that have offered to help nonprofits optimizeÂ Google tools at a special discounted rate or pro-bono
- Up to $10,000 a month in advertising on Google AdWords to reach more donors
- Free or discounted Google Apps to cut IT costs and operate more efficiently
- Premium features for YouTube
- Google’s mapping technologies to raise awareness of their cause
That’s a good deal. Google Apps are, of course, free to everyone, but some of the features Google is giving away come at a cost for regular business customers. Essentially this is Google Apps for Business at a pretty steep discount.
Simply put, this is a great deal for any non-profit. You can apply for Google for Non-Profits here.