The t-shirt got it right: I <3 NY.
I just got back from a whirlwind visit to the Big Apple. Business Insider’s Social Media Analytics Conference brought me to town, held at Helen Mills Event Center. We talked shop. We talked social media. We talked, well, analytics.

I have to tell you, I wasn’t as blown away as I was anticipating. All the big boys were there: PepsiCo, Klout, Foursquare, Clickable, Buzzfeed. Respectable. But, as I soon learned, “social media measurement is in the Jurassic period.” As in, the Stone Age. Prehistoric. Uncivilized.
Turns out, we’re all just trying to figure this stuff out.
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