Like many marketers, our business relies on email marketing to do a lot of the sales heavy lifting.
We use Infusionsoft to automate much of it. It works like a charm and makes life easier all around.
Word of Mouth Marketing Association states email marketing is 1350% more effective than social media marketing. So…if you’re not using email, you should be!
And you don’t need to be a for-profit business to get in on the email game, either. Nonprofits with effective email marketing strategies have a huge advantage over those that don’t.
Email works great. Until it doesn’t.